Lighter. Crispier. Creamier.
We created a film for McDonald’s that dives into the textures, contrasts and transformations behind one of the brand’s most iconic desserts: the vanilla cone.
A McDonald’s classic, lighter than ever, defined by the signature crunch of the cone and the irresistible creaminess of its ice cream. A visually delicious experience, where pure happiness spills across the screen.
I'm Lovin' It!
Process
StoryBoard
Credits
ToMars
Direction,
Visual and Story Development,
CG,
FX,
Comp &
Sound Design
Client – McDonald's